• Nawy acquires UAE’s SmartCrowd, marking its first move into the GCC following a USD 52 million Series A raise.
• Backed by global investors, Nawy is expanding regionally by entering the UAE’s booming real estate investment market.
• SmartCrowd enables fractional property investment in Dubai; Nawy aims to integrate this model into its broader proptech ecosystem.

Nawy

Egypt’s proptech giant, Nawy, has acquired a majority stake in UAE’s SmartCrowd marking its entry into the GCC market.

This follows Nawy’s recent USD 52 million Series A fundraise. This was with participation of e& Capital, Partech,  March Capital Investments (MCI), and Endeavor Catalyst. As well as, Development Partners International (DPI) Venture Capital via the Nclude Fund, Shorooq, VentureSouq (VSQ), and Outliers.  In addition to, Verod-Kepple Africa Ventures (VKAV), HOF Capital, and Plug and Play.

Founded in 2018, SmartCrowd is a regulated real estate investment platform licensed by the DFSA and registered with the DIFC. It allows users to co-invest in premium, income-generating real estate from as little as USD 150. Until now, the platform has enabled USD 110 million in property transactions, distributing over USD 40 million in rental income and capital gains.

Acquisition

Why does this matter? The UAE real estate investment sector is projected to reach USD 33 billion by 2030. This is driven by tokenization, fractional ownership, and increased cross-border participation. Thus, it is an optimal starting point for Nawy’s regional expansion.

Nawy began as a property listings platform and built itself into a tech-enabled ecosystem. Its core products include: 

• Nawy Now- home financing
• Nawy Shares- fractional ownership platform
• Nawy Unlocked-asset enhancement services
• Nawy Partners- B2B brokerage network

Now together with SmartCrowd, the group delivers a comprehensive, tech-powered platform to buy, manage, and profit from real estate across key MENA markets.

“SmartCrowd’s platform gives us a proven investment engine built on trust, performance, and regulatory strength. The perfect match for Nawy’s tech-first approach to real estate. Together, we’re unlocking a new era of seamless property investment across MENA: data-driven, accessible, and built for today’s digital investor,” said Mostafa El-Beltagy, CEO of Nawy.