- Astra Nova raises USD 48.3M to expand AI-driven Web3 entertainment tools and creator platforms across global markets.
- TokenPlay AI, NovaToon, and Deviants: Fight Club allow creators to launch blockchain-based experiences without technical expertise.
- Strategic partners include NEOM, NVIDIA Inception, and Alibaba Cloud; platform attracts over 250,000 users globally.
Astra Nova
Riyadh-based AI-focused Web3 entertainment and infrastructure firm Astra Nova has raised USD 48.3 million. With the funding, it aims to to expand its suite of creator platforms and tokenized content tools.
The latest funding includes USD 41.6 million from a recent funding round. It also builds on earlier backing from Outlier Ventures, family offices, and institutional investors in Saudi Arabia, the UAE, and Bahrain.
Founded in Riyadh by Muhamed Ashhar and Faizy Ahmed, Astra Nova is an AI-focused Web3 entertainment and infrastructure firm. It reflects Saudi’s push into AI and Web3-driven creative industries.
Astra Nova develops tools that let creators launch interactive blockchain-based experiences without technical expertise. Its flagship, TokenPlay AI, is a no-code tool for building mini-apps. Additionally, it is powered by Alibaba Cloud which enables communities to quickly spin up interactive utilities.
Web3 Entertainment
Its other products include NovaToon, a Web3 webtoon platform allowing fans to co-create stories with NFTs, and Deviants: Fight Club, a Telegram-based PvP game integrating Astra Nova’s RVV token for in-game rewards. The firm’s BlackPass on-chain engagement and loyalty program has attracted over 250,000 users to date.
Up next with the funding, it aims to accelerate product development, grow its teams, and reach new markets. The company aims to position itself as a leading AI-powered Web3 entertainment ecosystem in the region and globally.
Additionally, it plans to expand into the Middle East, Europe, and Asia while preparing for regulatory compliance. Its partnerships include NEOM, NVIDIA Inception, and Alibaba Cloud which seek to support growth and adoption.
The company positions itself at the intersection of AI, blockchain, and entertainment. Its products aim to give creators full ownership of digital communities, content, and monetization tools without coding expertise.
Astra Nova’s funding and product ecosystem marks a step toward scaling AI-powered Web3 entertainment, combining gamification, storytelling, and blockchain for scalable creator experiences.
If you see something out of place or would like to contribute to this story, check out our Ethics and Policy section.
