As part of its latest initiative to enhance storytelling and discoverability for its users, OpenSea is now allowing creators to host NFT drops on their own customizable drop pages, where they can share images and videos, provide team highlights, and announce their roadmaps.

In the announcement blog post, the company explains: “Drop pages will include information about the drop, the minting schedule, a countdown clock, and of course — an NFT gallery. We’ll also allow collectors to set alerts via email or add to their calendar to remind them when to return to mint.”

Users will also have access to SeaDrop, a new open source smart contract that will facilitate the process of creating custom smart contracts, saving creators time and making their work more discoverable as their drops will be featured on the OpenSea homepage.

OpenSea shared: “Developing a secure smart contract that can orchestrate multi-stage drops is one of the most important and technically complex elements, and now creators can skip this step entirely by using SeaDrop.”