• Qatar Development Bank led a USD 7M extension for Milan-based Contents, with participation from existing investor Alkemia Capital.
• The Italian enterprise AI startup established Doha as its regional hub to drive Arabic-language development and expand across MENA markets.
• Contents orchestrates AI agents, enterprise knowledge and approvals across 25+ languages and 15 Arabic dialects for end-to-end business execution.

Contents

Milan-based Contents closed a USD 7 million Series B extension round led by Qatar Development Bank. The round also saw participation from Alkemia Capital which was its Series B lead investor. 

Contents established its Middle East operations in Doha, with a local office and its first Qatar-based team member already in place.  The Doha hub will serve as the centre for Arabic-language AI development and enterprise client expansion across the GCC and MENA region.

Enterprise AI

Founded in 2021 by Massimiliano Squillace, Content is a work execution platform for global enterprises. It orchestrates AI agents, enterprise knowledge and approval workflows for global brands. Furthermore, it serve

“Most AI companies sell generation. We sell execution. The next phase of enterprise AI is not about models — it’s about who controls the workflow layer between intelligence and business outcomes. That’s the layer we are defining,” said Massimiliano Squillace, CEO and Founder of Contents.

Contents is the European AI platform natively operating in 25+ languages including 15 Arabic dialects, from Gulf Arabic to Egyptian, Levantine and Maghrebi.  The startup claims to be built for linguistic and cultural complexity unlike other Western AI platforms that treat the MENA region as an afterthought localization layer. 

It is model-agnostic by design, as it integrates Meta, OpenAI, Anthropic, Google and Mistral, choosing the right one for each task, with no vendor lock-in. Instead of generating content, it orchestrates entire business workflows. 

Looking ahead, with the funding, it aims to accelerate its expansion across the GCC region and the broader Arabic-speaking world. It also seeks to invest in advanced AI solutions for content orchestration, localization and governance at global scale.