– Sweply, a Saudi ad tech company, raised $2 million in a Seed funding round with participation from Sanabil 500 Global and Salla.

– The company leverages AI and machine learning to optimize ad placements, enhance engagement, and maximize conversions across digital channels.

– Sweply plans to use the investment to expand its team, accelerate product development, and strengthen its position in the Arab and global markets.

Saudi Arabia’s advertising solutions company, Sweply, has closed a $2 million Seed funding round, with contributions from Sanabil 500 Global and Salla.

“We are delighted to have the support of Sanabil 500 Global and Salla at this crucial stage of our journey,” said Wael Hassan, co-founder and CEO of Sweply. “Their investment reflects confidence in our vision to revolutionize ad technology with data-driven innovative solutions that deliver tangible results for both advertisers and publishers.”

Sweply utilizes artificial intelligence and machine learning to optimize ad placements, boost engagement, and maximize conversions across digital platforms. Amaal Dukhan, a partner at Sanabil 500 Global, voiced strong confidence in Sweply’s transformative potential. She noted that the company’s data-driven approach to achieving measurable ROI aligns with their investment strategy.

Ibrahim Mathar, co-founder and Chief Product Officer at Sweply, emphasized the firm’s commitment to advancing digital advertising.

He mentioned that Sweply has launched ads for approximately 17,000 advertisers across various sectors in the Gulf and Arab markets. “This drives us to continue our diligent work to dominate the Arab and global markets and shape the future of digital advertising,” he added.

The fresh capital will be used to expand Sweply’s team and accelerate product development, fortifying its market position and addressing the growing demand for advanced ad tech solutions.