- UAE-based ThrowMeNot raised USD 550k in a pre-seed round to scale its sustainability-focused marketplace tackling food waste across the region.
- Founded in 2025, the startup connects suppliers and consumers to redistribute surplus and near-expiry products at discounts up to 90%.
- The funding will support expansion, logistics scaling, and regional growth, aligning with UAE’s national goal to halve food waste by 2030.
ThrowMeNot
UAE’s ThrowMeNot, a sustainability-focused online food marketplace, raised USD 550k pre-seed round, led by Sheikh Ahmed bin Mana bin Khalifa Saeed Al Maktoum.
Founded in 2025 by Archie Rudyuk, sustainability-focused online food marketplace. It tackles food waste by connecting suppliers and consumers to redistribute near-expiry and surplus product
“In the UAE, an estimated 3.27 million tonnes of food are wasted annually. We founded ThrowMeNot to address this problem, enabling suppliers to recover value from near-expiry inventory while providing consumers with affordable, high-quality products,” said Archie Rudyuk, co-founder of ThrowMeNot.
Food Waste
The startup operates a marketplace that redistributes near-expiry and surplus products, preventing them from being discarded. It offers discounts of up to 90% off retail prices, and aligns commercial incentives across the supply chain. With this, it aims to make waste reduction profitable for suppliers and convenient for buyers.
Looking ahead, with the capital, it aims to accelerate team expansion. It also aims to scale delivery and fulfilment capabilities to ensure a reliable and seamless customer experience.
It also seeks to scale its platform to reduce food waste, recover value for suppliers, and provide consumers with affordable, high-quality products. Additionally, it aims to expand across the MENA region and build a broader ecosystem of sustainability-driven products, services, and initiatives. Its mission is in alignment with progress toward the UAE’s national goal of halving food waste by 2030, as supported by the National Food Loss and Waste Initiative (ne’ma).
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