The Intellectual Property Accelerator (IP Accelerator) program in the UAE, makes it easier for small and medium-sized businesses (SMBs) to obtain trademarks, protect their brands, and tackle infringing goods on Amazon AE.
The Intellectual Property accelerator program will be available to any brand selling on Amazon AE. The IP Accelerator directly connects SMB owners in the UAE with a network of local law firms charging reduced, pre-negotiated rates on key services, giving SMBs access to expert legal and general IP advice.
“At Amazon, we are committed to supporting sellers of all sizes, innovating and introducing new resources to help them confidently grow their business online and continue to connect with millions of customers. Today, we are excited to launch the IP Accelerator program, another tool that will help businesses save time and effort, as they safeguard their brands and gain customer trust. We are equally thrilled to launch this new program as sellers prepare to delight customers during the end-of-year shopping season, which includes White Friday,” Ronaldo Mouchawar, Vice President for Amazon Middle East and North Africa, said.
The accelerator will also enable SMBs to file a trademark with the UAE’s Ministry of Economy. Some of the participating law firms in the UAE are SABA IP and Cedar White Bradley (CWB).
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