Convertedin, a marketing operating system for e-commerce brands, raised $3m in seed round. The round was led by Saudi’s Merak Capital and witnessed participation from 500 Global and MSAS.
Convertedin is built for brands and businesses who want a single platform to drive personalised & scalable campaigns, convert customers, achieve measurable results and grow revenue.
“As SMBs around the world build e-commerce services, they need the right tools to convert customers and generate revenue. With Convertedin, brands no longer need expensive and complex infrastructure for data-centric marketing. We have built a marketing operating system, which today is the preferred choice for hundreds of local and international brands. Today, Convertedin is a business with strong fundamentals, and we are honoured to partner with leading global investors as we embark on our next phase of growth,” Mohamed Fergany, CEO and co-founder of Convertedin, said.
As part of its expansion plans, the startup will open its first office in South America to be located in Rio De Janeiro.
Read more: Sharwa, Egypt’s social commerce platform, raises $2m in a pre-seed funding round
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