Dailymealz, a Riyadh-based food subscription app aimed at corporate employees, has raised a $2 million Pre-Series A funding round, led by Seedra Ventures, with participation from angel investors.
Founded in late 2017 by Mohamed Elzalabany, Abdulrahman Ahmed, Abdallah Said, and Motaz AbuOnq, Dailymealz enables users to order food using weekly, biweekly and monthly subscriptions through its app starting from around $37 per week. The users can choose different types of subscriptions including healthy, diet, Keto, and fast food, and create their customized plans, in a few taps, to receive the food in their office or at home without having to place an order every time they need it.
Most of Dailymealz’s plans are for lunch only and are delivered on working days as its focus is on corporates, but they also feature options such as full-day Keto and diets that include breakfast, lunch, and dinner, that cover the weekends as well. The service is currently available in different cities of Saudi and Kuwait and serves thousands of customers.
Dailymealz also partners with different restaurants and cloud kitchens to offer its food as part of its meal plans. The food is delivered by its own network of freelance drivers. The startup has built in-house tech to ensure maximum utilization of drivers who deliver multiple orders in every trip.
It has recently launched a new product for corporates that enables employers (through their HR departments) to offer meals to their employees as a perk or at subsidized rates, and place group orders for meetings and events.
DailyMealz has delivered over a million meals to date.
With the fresh funds, the startup is now aiming for expansion into different regional markets, starting with the UAE and Egypt.
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