Raha, e-grocery platform, has announced that its official launch of its app in the Kuwait market. The company has completed its seed round of funding, with $6.7 million raised by Saudi and Kuwaiti investors, as well as an international VC.

“Raha’s investment in technology and innovation did not come as an added value extension of the business, but rather has been the driving notion at the heart of its conception and service model from the very beginning. From the outset, the goal was to develop a pure play digital retail operation that combined operational excellence with a simplified, intelligent user experience. Every step of the customer journey – from first log-in to final order delivery – has been carefully designed to deliver maximum convenience. We wanted to translate and elevate the traditional grocery experience at its absolute best to a seamless digital experience,” Saleh Al-Tunaib, Co-Founder and CEO of Raha, said.

Raha is a pure-play, fully automated e-grocery platform offering a full range of groceries, fresh produce, and household essentials. It also features Kuwait’s first fully automated robotics-fulfillment center, and one of the first centers of the kind globally with a chilled warehouse capability.

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