Nawy, Africa’s leading prop-tech platform, has initiated its acquisition of ROA, a property management innovator, in a bold step to launch “Nawy Unlocked.” This new service aims to revolutionize how property owners generate income from unused or unfinished properties across Egypt, where a staggering 10 million such assets remain dormant, according to CAPMAS.

Recognizing the immense untapped potential in the local real estate market, Nawy Unlocked offers property owners a seamless, turnkey solution to transform their dormant assets into income-generating investments.

Turning Challenges into Opportunities

Nawy Unlocked provides an all-in-one service that designs, finishes and furnishes properties, covering up to 50% of the finishing costs upfront. These expenses are recouped gradually through rental income, removing financial barriers for property owners.

The service includes:

• Comprehensive Finishing & Furnishing: Transforming semi-finished or core-and-shell units into rental-ready spaces.
• Effortless Property Management: Handling everything from tenant placement to lease agreements.
• High-Quality Execution: Leveraging standardized materials and vetted contractors to ensure consistent quality.
• Financial Support: Offering a unique model where finishing costs are covered and recovered through rentals.

“This acquisition marks a significant milestone for Nawy,” said Mahmoud Abdel Maksoud, Managing Director of Nawy Unlocked. “With Nawy Unlocked, we’re empowering property owners to tap into Egypt’s untapped real estate potential while eliminating the typical challenges of property management.”

Bridging the Gap in Egypt’s Real Estate Market

Founded in January 2023, ROA was designed to address a critical gap in the real estate market: the abundance of unfinished and underutilized properties. Many property owners lack the time, expertise, or resources to manage these assets effectively. By integrating ROA’s expertise into its ecosystem, Nawy aims to redefine property management in Egypt.

“Our vision has always been to empower property owners,” added Mostafa El-Beltagy, CEO of Nawy. “With Nawy Unlocked, we’re setting a new standard in the real estate industry by leveraging innovation and operational excellence.”This move builds on Nawy’s previous initiatives, such as Nawy Shares and Nawy Now, which streamlined real estate investment and purchasing processes. The launch of Nawy Unlocked underscores the company’s commitment to delivering practical, value-driven solutions to meet evolving market needs.