The Cloud, a B2B2C cloud kitchen platform, raised $10m in a Series A round led by Middle East Venture Partners (MEVP) and Olayan Financing Company with participation from Rua Growth Fund. 

The new funding round will allow the platform to continue its expansion in GCC and Europe. The investment also will allow the startup to increase and accelerate the development of its AI-powered kitchen matching platform.

The B2B2C platform was established in 2019 and allows restaurant owners to increase their kitchen utilisation by transforming restaurants into cloud kitchens. The startup already has presence in UAE, KSA and Europe.

“The Cloud completely reimagines what a restaurant is and how it achieves scalability in the digital economy, which is why I am so delighted that our Series A funding raised $10 million in such a short space of time. We will utilise this funding to expand into KSA, make an even bigger impact on restaurant owners, and further bolster our talent and infrastructure. I am grateful to work with MEVP, Olayan Financing Company, and Rua Growth Fund, and I’m looking forward to expanding The Cloud’s market leadership in the cloud kitchen, virtual restaurant, and online food ordering segments and growing the brand regionally and globally, delivering strong returns for our investors,” George Karam, co-founder & CEO of The Cloud, said.

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