Careem has announced the launch of a new feature as part of its initiative to support the Palestinians.
The new feature allows Careem’s customers to donate directly to support the relief efforts of the United Nations World Food Program in Gaza and the West Bank through the app. Additionally, the company will automatically donate the same amount as its customers to the cause.
Careem also decided to provide a second service to support Palestine. Careem’s users can exchange points on their rewards program for credit to be donated to the World Food Program in Palestine.
In addition, Careem, and separately from the partnership with the World Food Program, is providing direct support to all captains (drivers) active in Gaza. The ride-hailing company gave the drivers two week’ profits from their income after the temporary suspension of services in Gaza as a result of attacks which was collected by colleagues, employees of the company.
The ride-hailing company is also working in cooperation with a local blood bank in Gaza to provide free trips to and from the blood bank headquarters for clients wishing to donate blood.
“One of our core values at Careem is based on the principle of advancing progress in our region,” declared the CEO and co-founder of Careem, Mudassir Sheikha. “Since the crisis began, we have taken immediate steps to support our fellow Captains in Gaza who were unable to work. We are now in the process of launching a broader campaign to implement the company in all the markets in which we operate to raise funds to support the efforts of the World Food Program. Our aim is to encourage our customers to give generously, we will double the impact by donating an amount equal to those of our clients,” he says.
Careem users in Pakistan, Jordan, Kuwait, Iraq, Egypt, the UAE and Lebanon can view the new donation options by downloading the latest version of the app.
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