• Qara raises USD 2.6 million for expansion into Saudi Arabia, supported by NTDP’s Relocate Initiative. 
• The platform has authenticated 28 million products and connected 50,000 users across Egypt, Saudi Arabia, and Kenya. 
• The startup aims to revolutionize B2B2C marketing and distribution, aligning with Saudi Vision 2030

Egyptian supply chain tech startup Qara has secured USD 2.6 million in funding to expand its operations into Saudi Arabia.

Qara offers a fully integrated digital platform that helps producers ensure product authentication and traceability, while enabling businesses to connect with markets and make data-driven decisions.

Building Strong Market Reach

The company has partnered with over 35 manufacturers and suppliers, authenticating more than 28 million product units. It has successfully connected over 50,000 business users across the supply chains in Egypt, Saudi Arabia, and Kenya.

Support for Expansion from NTDP’s Relocate Initiative

With the new funding, Qara aims to accelerate its growth in Saudi Arabia, supported by the National Technology Development Programme’s (NTDP) Relocate Initiative, which provides incentives and resources for smooth integration into the Saudi tech ecosystem.

Qara’s Vision for Global Growth

“I believe the challenges we’re addressing meet a significant global demand. After three years of a successful product-market fit in Egypt, Qara is now ready for international expansion.

“We are excited that our first step is into the Kingdom of Saudi Arabia, where what we do aligns perfectly with the Saudi Vision 2030 objectives to foster value creation through innovation and technology,” said Qara co-founder and CEO Hassan Abouzeed.

Revolutionizing the Supply Chain Ecosystem

“Our aim is to revolutionise manufacturers’ B2B2C marketing and distribution capabilities through innovative digital solutions. Qara’s team believes in the economic and social value our platform brings by verifying product authenticity, providing supply chain visibility, eliminating redundancies, and delivering better outcomes for every participant in our ecosystem.”