– Quantum secures $7 million Pre-Series-A funding** from HearstLab, marking the investment firm’s first move into the Middle East tech market.

– Backed by global investors** like 500 Global and Vision Ventures, Quantum connects advertisers with publishers, offering advanced data analytics and ROI metrics.

– Founded in 2020, Quantum addresses key gaps in the Middle Eastern digital ad market, aligning with Saudi Arabia’s Vision 2030 as a hub for tech innovation.

Quantum, a Saudi Arabian adtech and data platform that links advertisers with publishers, has secured funding as part of its USD 7 million Pre-Series-A round from HearstLab, an investment arm of Hearst Corporation focused on scaling early-stage, women-led tech ventures.

This investment marks HearstLab’s first in the Middle East, highlighting the rapid expansion of Saudi Arabia’s tech ecosystem.

Quantum, which is also supported by global investors like 500 Global, Vision Ventures, Sukna Ventures, and Tech Invest Com, has completed its latest funding round, further establishing itself as a leader in the region’s digital transformation.

The platform enables advertisers to select and purchase ad space directly from publishers while providing advanced data analytics and return on investment (ROI) metrics for optimized campaign performance.

“Our scout network harnesses the expertise of nearly 200 Hearst employees to support female-led startups, ensuring they thrive in a competitive market,” said Eve Burton, Chairwoman of HearstLab.

“We are excited to launch our investing efforts in the GCC region, starting with Quantum, a company that exemplifies innovation and leadership.” The investment was facilitated by Nejoud Al Mulaik, Fitch Ratings Saudi General Manager, and a HearstLab Scout, who recognised Quantum’s potential early on. “Fitch has a strong presence in the Middle East, and we are committed to supporting local startups like Quantum,” shared Al Mulaik.

“This investment not only highlights Quantum’s success but also underscores the GCC’s growing reputation as a centre for technological innovation.”

HearstLab, established in 2015, has invested in over 70 women-led startups globally, with a collective valuation exceeding $2.5 billion.

These companies gain access to Hearst’s resources across various industries like media, fintech, and healthcare, with hands-on support in areas such as business development, financial analysis, and product growth.