Shorages, a burgeoning fulfillment startup based in the GCC, has successfully raised $1 million in a pre-Series A funding round following its recent launch in the Kingdom of Saudi Arabia (KSA). The investment round was spearheaded by Joa Capital through its S3 Ventures Fund.

Founded with the vision to streamline e-commerce logistics, Shorages operates a network of fulfillment centers across the UAE and has now expanded its presence into Saudi Arabia. These centers support online and offline product distribution, catering to both B2B and B2C channels. The startup’s innovative approach allows it to offer comprehensive logistics solutions that include inventory management and order fulfillment.

Technology at the Heart of Operations

At the core of Shorages’ operations is its advanced warehouse management and order fulfillment software, which provides merchants with real-time access to stock levels, order statuses, and sales performance metrics. This system integrates smoothly with popular e-commerce platforms like Shopify, Sala, and WooCommerce, as well as major marketplaces such as Amazon and Noon.

“Our technology is designed to give merchants the tools they need to efficiently manage their logistics, whether they are selling locally or expanding internationally,” said Rayan Osseiran, CEO of Shorages. “With our recent expansion, we are poised to build a robust logistical bridge between the UAE and KSA, further facilitating merchant access to these significant markets.”

Strategic Use of Funds

The newly acquired funds will be directed towards further international expansion, with plans to establish additional warehouses throughout the GCC. This expansion is part of Shorages’ strategy to cement its role as a key player in the region’s third-party logistics (3PL) ecosystem.

“We’ve witnessed firsthand the attractive position of the GCC as a new hub for brands looking to expand. Our goal is to capitalize on this by providing the essential logistics infrastructure needed by these companies,” Osseiran added.

Support from Joa Capital

Joa Capital has expressed strong support for Shorages, emphasizing the startup’s potential to transform the commerce landscape in the GCC and beyond. “This investment underscores our commitment to fostering innovative companies that set to revolutionize the commerce landscape,” commented Abdulrahman Almousa, Partner at Joa Capital. “We believe in building long-term partnerships with visionary entrepreneurs and amplifying their impactful solutions across the region.”

As Shorages moves forward with its expansion plans, it continues to leverage economies of scale to negotiate favorable terms from suppliers, which are then extended to its merchant partners, thereby enhancing the overall efficiency and effectiveness of its supply chains in the GCC market.