el-dokan, an enterprise e-commerce tech startup, raised $550k in a pre-Seed round led by local and regional investors including EFG EV and Flat6Labs, 500 Global, and Hala Ventures.
Launched in late 2020, el-dokan primarily targets large retailers and chain stores seeking to expand their e-commerce market share, increase sales, and operation automation.
The startup offers optimal technology infrastructure that allows tech teams to develop customizable e-commerce with the flexibility to help businesses respond faster to changing business needs and keep up with the changes in e-commerce.
“After seeing the great impact el-dokan has had on enterprise businesses in MENA, and the profound growth we’ve experienced over a short period of time, we’re excited about the fact that our clients managed to achieve $45 million GMV after migrating from other global well-known software solutions that don’t meet the present-day challenges ours. We are now serving a global roster of clients such as Procter & Gamble (P&G), Misr Pharmacies, Mobily, Zahran stores, and Apple Premium seller Switch Plus, along with the grocery delivery app Appetito, among others. And this is a testament to the ability of regionally-based tech startups to develop leading-edge technologies trusted by large, international brands and compete with global counterparts,” Yousry explained.
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