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Geidea’s Investments in Egypt Exceed USD 40 Million with Plans to Multiply Sevenfold

The Group pumped more than 40 million USD in the Egyprian Market, and saw its business volume tripling last year, with plans to multiply its current business volume by sevenfold in the near future.
Geidea’s Investments in Egypt Exceed USD 40 Million with Plans to Multiply Sevenfold
  • The group operational support services center in Egypt, contributes to building and developing financial technology applications and solutions for several markets.
  • Geidea plans to establish a training academy in the field of financial technology in cooperation with the Ministry of Communications and Information Technology in Egypt.
  • The Egyptian leaderships focus on enhancing innovation and growth in the communications and information technology sector as a key component of Egypt’s Vision 2030.

Egypt’s Prime Minister Mostafa Madbouly and the Minister of Communications and Information Technology, Amr Talaat, and the CEO of the Information Technology Industry Development Agency (ITIDA), Ahmed Al-Zaher, and a group of senior government officials, visited the Egyptian headquarters of Geidea, an international financial technology firm in New Cairo, according to an official statement.

The Geidea Group is one of the leading fintech companies, having been established in the Kingdom of Saudi Arabia in 2008 and whose operations have grown significantly, which attracted an investment of approximately 270 million USD from a UAE investor in 2018, due to its innovative business model and aggressive future potential. 

In the Egyptian market, the Group pumped more than 40 million USD, and saw its business volume tripling last year, with plans to multiply its current business volume by sevenfold in the near future.

The visit highlights the Egyptian government’s commitment to develop an ideal climate for foreign direct investments (FDIs), and to support tech-based investments in the national market as it seeks to improve the investment ecosystem and attract more international firms to operate in Egypt. 

The Egyptian leadership focuses on enhancing innovation and growth in the communications and information technology sector as a key component of Egypt’s Vision 2030, aiming to attain higher levels of economic growth and introduce greater speed and efficiency to the digital infrastructure.

Geidea continues to attract exceptional talents to work throughout its offices in Egypt, which include more than 1,200 experienced individuals in various business and technical fields. They contribute to building and developing financial technology applications and solutions for several markets and support the growth of the group internationally. 

Moreover, Geidea focuses on empowering women and equipping them with sufficient expertise to become future leaders in the technology sector. 

The Group female workforce in Egypt represents approximately 67% of all employees and is working closely with the Egyptian government on programs to promote gender equity as well as the participation of individuals with special needs.  

The visit included discussions to expand the company’s cooperation with the Egyptian government across various parts of the communications and information technology space, especially in the field of human capital development where both sides explored plans to launch a training academy for men and women to augment the number of qualified IT professionals and develop a broader set of talent to feed the needs of the ongoing economic growth. 

Commenting on the visit, Ahmed Nader, Managing Director for Geidea Group in Egypt, stated, “We are grateful for the visit of His Excellency the Prime Minister, Dr. Mostafa Madbouly, and Dr. Amr Talaat, the Minister of Communications and Information Technology. We extend our thanks to the Egyptian government for its unlimited support to the information technology sector, and its help in addressing challenges facing international investments in the Egyptian market”.

He also added, “As for us, we continue to enhance our presence in Egypt by providing the latest innovative solutions in the field of financial technology, contributing to the growth of the digital economy and bringing the promise of technology to the wider business community.

Nader also noted, “The visit serves as an incentive for us to continue our ambition, expansion, and achievements. Geidea is working hard to strengthen and enhance cooperation with the Egyptian government and private sector firms in order to make Egypt a leading technological hub and a distinctive destination for industry and investment in the region”.

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