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Playbook Expands Global Footprint with Acquisition of Queen Mode

Playbook Expands Global Footprint with Acquisition of Queen Mode
  • Playbook acquires Queen Mode, a leading NFT community for women entrepreneurs and executives in the UAE, expanding its global presence and empowering women worldwide.
  • The strategic merger enhances learning and networking opportunities for both communities, fostering innovation and growth among women in various industries.
  • With access to Playbook’s extensive resources, including training content, masterclasses, workshops, and speaker series, Queen Mode members benefit from enriched learning experiences and potential funding opportunities.

Playbook, a trailblazing edtech platform dedicated to revolutionizing leadership and fostering diversity, is thrilled to announce its acquisition of Queen Mode, a prominent NFT community tailored for women entrepreneurs and executives in the UAE.


This strategic merger marks a significant stride in amalgamating both communities to empower women worldwide through enhanced learning experiences and networking opportunities.


“We are thrilled to welcome Queen Mode into the Playbook family,” stated Wafa Obaidat, Founder and CEO of Playbook. “This acquisition perfectly aligns with our growth and impact objectives, and together, we aspire to fortify our vibrant ecosystem, offering vital resources and connections to women globally.”


Queen Mode, co-founded by Ghizlan Guenez and Hajar Ouhsine, has been committed to fostering innovation and advancement among women.


“At Queen Mode, our mission has always been to cultivate a supportive environment for women’s professional and personal growth,” remarked Ghizlan Guenez, Co-Founder of Queen Mode. “Collaborating with Playbook will enable us to expand these opportunities for our community.”


As a distinctive NFT community in the MEA region, Queen Mode has consistently organized educational events and sessions both online and offline. With this acquisition, its 220 members will gain access to Playbook’s extensive resources, including over 6,000 minutes of training content, masterclasses, workshops, and speaker series.


This integration not only promises to enrich the Queen Mode community but also extends its outreach to encompass over 4,000 women across 200 cities in 53 countries, spanning 26 different industries.


Hajar Ouhsine, Co-Founder of Queen Mode, remarked, “Over the past two years, we’ve gained valuable insights into the aspirations and objectives of our members, which include forging meaningful connections, exploring new business avenues, and achieving personal and professional development.”


As part of the Playbook ecosystem, Queen Mode members can now enjoy several added benefits, including access to a job board, personalized mentoring sessions with industry experts, and potential funding opportunities through Playbook’s network of angel investors.

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